Selena Gomez's motivation for creating Rare Beauty was to challenge beauty standards and promote self-acceptance and inclusivity. She has been open about her struggles with mental health and how it has affected her self-esteem. Gomez wanted to create a beauty brand that would not only help people feel good about themselves but also help promote mental health awareness.
In an interview, Gomez said that she wanted to create a brand that would "celebrate individuality and give people the tools they need to feel confident in their own skin." She emphasized that beauty should not be about fitting into a mold but rather about embracing and enhancing one's unique features.
Furthermore, Gomez wanted to use her platform to raise awareness about mental health issues and reduce the stigma around them. Rare Beauty's motto, "Beauty isn't about being someone else. It's about being who you are," reflects this mission. The brand has pledged to donate 1% of its annual profits to the Rare Impact Fund, which provides access to mental health services to underserved communities.
6 Best Rare Beauty Products
Selena Gomez's inspiration for creating Rare Beauty was driven by a desire to challenge beauty norms, promote self-acceptance, and support mental health awareness. She hopes that her brand will encourage people to embrace their individuality and feel confident in their own skin.
Rare Beauty Always An Optimist Illuminating Primer
Always An Optimist Illuminating Primer by Rare Beauty is a skin-perfecting primer that is designed to brighten and illuminate the complexion. This primer contains a unique blend of light-reflecting pearl particles and hydrating ingredients, which work together to create a luminous and radiant finish.
The primer has a lightweight, water-based formula that glides on smoothly and evenly, creating a smooth canvas for foundation and other makeup products. It is infused with a special complex of nourishing ingredients, including hyaluronic acid and lotus, that help to hydrate and plump the skin while minimizing the appearance of fine lines and wrinkles.
One of the standout features of Always An Optimist Illuminating Primer is its inclusivity. The primer is available in four different shades, ranging from light to deep, to accommodate a wide range of skin tones. This commitment to inclusivity is in line with Rare Beauty's overall mission to promote self-acceptance and celebrate diversity.
Overall, Always An Optimist Illuminating Primer is an excellent choice for anyone looking to achieve a radiant, luminous complexion. Its hydrating formula and light-reflecting particles work together to create a natural-looking glow, and its inclusivity makes it a great option for people of all skin tones.
Rare Beauty's Always An Optimist Illuminating Primer has received generally positive reviews from users, with many praising its ability to create a glowing, radiant complexion. Users have noted that the primer has a lightweight, silky texture that feels comfortable on the skin and helps to blur imperfections and pores. One notable feature of the primer is its inclusivity. With four different shades available, it caters to a wide range of skin tones, and users have appreciated the brand's commitment to diversity and representation.
Overall, Rare Beauty's Always An Optimist Illuminating Primer is an excellent choice for anyone looking to achieve a natural-looking, radiant glow. Its lightweight formula and light-reflecting particles create a luminous finish that looks beautiful under makeup or on its own. Its inclusivity and commitment to promoting self-acceptance make it a standout product in the beauty industry.
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Rare Beauty Liquid Touch Weightless Foundation
The Liquid Touch Weightless Foundation by Rare Beauty is a highly rated product in the beauty industry. It is a medium-to-full coverage foundation that provides a natural-looking finish with a weightless feel on the skin.
One of the key features of this foundation is its inclusivity. It comes in 48 shades, catering to a wide range of skin tones and undertones. The brand's dedication to representation and diversity is evident in the extensive shade range.
The Liquid Touch Weightless Foundation is formulated with a unique blend of ingredients, including lotus, gardenia, and white water lily extracts, which help to nourish and hydrate the skin. The foundation is also free of oil, fragrance, and parabens, making it suitable for those with sensitive skin.
Many users have noted that the foundation provides a natural-looking finish that lasts all day without feeling heavy or cakey. Its buildable coverage allows for customizable levels of coverage, making it suitable for a range of skin types and concerns.
Overall, the Liquid Touch Weightless Foundation by Rare Beauty is a highly recommended product for those looking for a foundation that provides natural-looking coverage with a weightless feel. Its inclusivity, nourishing formula, and long-lasting coverage make it a standout product in the beauty industry.
I absolutely love Rare Beauty's Liquid Touch Weightless Foundation! As someone with sensitive skin, I appreciate that it's free of oil, fragrance, and parabens, and the fact that it's so lightweight and natural-looking is a huge plus. The foundation has buildable coverage, which means I can customize the level of coverage I need depending on the occasion, and it stays on all day without feeling heavy or cakey. The inclusivity of the shade range is also a major selling point for me.
Overall, I highly recommend this foundation to anyone looking for a weightless, natural-looking coverage that lasts all day.
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Rare Beauty Soft Pinch Matte Liquid Blush
Rare Beauty's Soft Pinch Matte Liquid Blush is a game changer for those who love a natural-looking, long-lasting flush of color. This liquid blush formula is lightweight and blendable, making it easy to apply and build up to the desired level of intensity. The matte finish provides a subtle, natural look that is perfect for any occasion, and the formula is designed to last all day without fading or smudging.
One of the standout features of this product is its inclusivity. The Soft Pinch Matte Liquid Blush comes in a range of 11 shades, making it accessible to a diverse range of skin tones. This means that everyone can find a shade that works for them, and the buildable formula allows for customization to match individual preferences.
Overall, Rare Beauty's Soft Pinch Matte Liquid Blush is a great addition to any makeup collection. Its lightweight, blendable formula and long-lasting wear make it perfect for everyday use, and the inclusivity of the shade range ensures that everyone can find their perfect match. Whether you're a makeup enthusiast or a beginner, this product is definitely worth trying out.
As someone with fair skin, it can be difficult to find a blush that doesn't overpower my complexion. However, Rare Beauty's Soft Pinch Matte Liquid Blush in the shade 'Happy' is the perfect fit for me. It blends easily and gives me a natural-looking flush of color that lasts all day.
I love how buildable the formula is, so I can go for a subtle look or amp it up for a more dramatic effect.
Rare Beauty Positive Light Liquid Luminizer Highlight
The Rare Beauty Positive Light Liquid Luminizer Highlight is a product that has gained quite a following since its release. This highlighter comes in four different shades that cater to a wide range of skin tones, and the formula is designed to give you a radiant, dewy glow.
The texture of the product is lightweight and blendable, making it easy to apply and build up as desired. The formula is also infused with light-reflecting pearls that help to create a luminous effect on the skin, without looking too glittery or over-the-top.
Many people have praised this highlighter for its ability to give a natural-looking glow that is perfect for everyday wear. The product is also long-lasting and doesn't settle into fine lines or pores, which is a huge plus. Overall, the Rare Beauty Positive Light Liquid Luminizer Highlight is a great option for anyone looking to add a healthy glow to their makeup routine.
The Rare Beauty Positive Light Liquid Luminizer Highlight is a must-have in anyone's makeup collection. This highlighter is perfect for achieving a natural-looking glow that complements any skin tone. The formula is lightweight and blendable, making it easy to apply and build up as desired. The light-reflecting pearls in the product help to create a radiant effect on the skin that looks dewy and luminous, without being too glittery or overpowering. One of the best things about this highlighter is that it lasts all day, without settling into fine lines or pores. It's perfect for any occasion, whether it's a casual day out or a special event.
Overall, the Rare Beauty Positive Light Liquid Luminizer Highlight is a fantastic product that I would highly recommend to anyone looking to add a natural-looking glow to their makeup routine.
Rare Beauty Perfect Strokes Matte Liquid Liner
Rare Beauty's Perfect Strokes Matte Liquid Liner is a game-changer for anyone who loves a good winged eyeliner. This liner has a precise, flexible tip that makes it easy to create a sharp, clean line, and it dries down to a true matte finish that stays put all day.
The formula is also smudge-proof and waterproof, making it perfect for long days or special occasions. It's also easy to remove with makeup remover, without leaving any residue or staining on the skin.
One of the best things about this liner is that it's cruelty-free, vegan, and free of parabens, sulfates, and phthalates, making it a great choice for those with sensitive eyes or who prefer clean beauty products.
Overall, the Rare Beauty Perfect Strokes Matte Liquid Liner is an excellent addition to any makeup routine, and I would highly recommend it to anyone who loves a good winged liner.
The Rare Beauty Perfect Strokes Matte Liquid Liner is one of the best eyeliners I have ever used. It has a precise, flexible tip that makes it easy to create sharp, clean lines, and the matte finish is gorgeous and long-lasting. What I love about this liner is that it's smudge-proof and waterproof, so it stays put all day without smudging or running. Plus, it's vegan, cruelty-free, and free of parabens, sulfates, and phthalates, so I can feel good about using it on my sensitive eyes.
Overall, the Rare Beauty Perfect Strokes Matte Liquid Liner is a must-have for anyone who loves a good winged liner. It's easy to apply, long-lasting, and looks amazing, making it a staple in my makeup bag.
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Rare Beauty Lip Souffle Matte Cream Lipstick
The Rare Beauty Lip Souffle Matte Cream Lipstick is a game-changer when it comes to matte lipstick. It's lightweight, creamy, and comfortable to wear all day long. The formula is also buildable, so you can achieve the perfect level of opacity and coverage.
What I love most about this lipstick is that it's long-lasting and doesn't dry out my lips like other matte formulas can. It also comes in a wide range of shades, from neutrals to bold colors, so there's something for everyone.
Another great feature of this lipstick is that it's vegan, cruelty-free, and free of parabens, sulfates, and phthalates. So not only does it look and feel amazing, but it's also better for you and the environment.
Overall, the Rare Beauty Lip Souffle Matte Cream Lipstick is a must-have for anyone who loves a good matte lipstick. It's comfortable, long-lasting, and comes in a great range of shades, making it a staple in my makeup bag.
I recently tried out the Rare Beauty Lip Souffle Matte Cream Lipstick, and I have to say I was impressed. The formula is incredibly lightweight and feels comfortable on the lips. It doesn't dry out or crack like some other matte lipsticks can, which is a huge plus for me. The shade range is also really impressive. There are so many beautiful colors to choose from, and I love that they have both warm and cool undertones to suit a variety of skin tones. The application was smooth and easy thanks to the precision tip applicator. It was easy to get a clean line and fill in my lips evenly.
Overall, I would definitely recommend this lipstick to anyone looking for a comfortable, long-wearing matte formula with a great shade range.
What is the inspiration behind Rare Beauty?
Rare Beauty was created to promote self-acceptance and inclusivity in the beauty industry. Selena Gomez, the founder, wanted to create a line that celebrated individuality and helped people feel confident in their own skin.
Is Rare Beauty vegan and cruelty-free?
Yes, Rare Beauty is 100% vegan and cruelty-free. The brand does not test on animals and all of their products are free from animal-derived ingredients.
What makes Rare Beauty products different from other beauty brands?
Rare Beauty focuses on creating products that enhance natural beauty and feel weightless on the skin. Their formulas are designed to be long-wearing and inclusive for a range of skin tones and types.
Are Rare Beauty products suitable for sensitive skin?
Rare Beauty formulates their products without parabens, sulfates, phthalates, or mineral oil, making them suitable for sensitive skin. However, it's always important to patch test new products and consult with a dermatologist if you have any concerns.
Where can I purchase Rare Beauty products?
Rare Beauty products are available for purchase on their official website, as well as at Sephora and Sephora inside JCPenney stores. They also ship internationally to select countries.